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Lucy
Communications
Entrepreneurship
General Summary: Lucy is a senior business professional based in Shanghai, China, fluent in both Chinese and English. With over 17 years of experience, she has worked across multiple domains, including sales and business development, digital marketing, business modeling, business strategy development, and product and portfolio management. Lucy has held management positions at global Fortune 500 corporations such as SAP, Oracle, and HP. Additionally, in the past 4 years, she has gained entrepreneurial experience, holding leadership roles at two VC-backed start-up ventures and providing advisory services to founders.
Previous Experience: Lucy’s previous roles include Director of Marketing, Director of Sales Operations, Strategic Portfolio Manager, and BD Director at SAP, Oracle, and HP. In these positions, she developed expertise in managing business operations, sales strategies, and product portfolios. Lucy has also worked in leadership roles at two start-up ventures funded by venture capital. She has provided advisory services to founders, offering guidance on topics such as marketing, market-entry strategy, sales operational improvements, and VC fundraising, helping businesses grow and succeed in competitive markets.
Leadership Style: Lucy is passionate about self-development and team engagement, believing strongly in the power of personal development tools to drive both business growth and team satisfaction. Throughout her career, she has conducted large classroom training sessions and small coaching sessions for new hires at Oracle and SAP. Her coaching topics have ranged from personal growth and BD skill development to value-based selling and account planning. Additionally, Lucy uses a design thinking approach to support start-up organizations with innovation planning and customer journey analysis, ensuring sustainable business success and customer satisfaction.
Education: Lucy holds a Bachelor of Arts degree in International Business, Trade, and Tax Law from Beijing University of Astronautics and Aeronautics, which provided her with a strong foundation for her business expertise.
Personal Information: Lucy is a native Chinese speaker based in Shanghai and fluent in English. She is passionate about helping others reach their full potential in both life and business, and enjoys sharing her extensive knowledge with organizations of all sizes.
Chinese - Mandarin, English
Communications, Information Technology, Consulting: Strategy Consulting
Entrepreneurship, Business Development, Marketing, Operations Management, Product Management, Executive Coaching, Financial/Accounting
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Business growth in a highly competitive market, Ideation, Innovating and developing new product, Setting up new business, Strategy and planning, marketing communication, consulting, Business/Organizational Restructuring
Demonstrates Initiative, Demonstrates Resilience, Delegates, Solves Problems, Thinks Strategically, Demonstrates Forward Thinking, Makes Decisions, Thinks Enterprise-Wide, Focuses on Customers
Take 'Drive digital marketing strategy' for example, the marketing strategy is not only for the team leader but the whole team, even the whole company, as the involvement of the whole company is required to secure the best execution of the strategy. We need a methodology to involve all the stakeholders of the company to contribute to the form of the strategy, the common understanding of the company's value proposition, the common understanding of the key challenges that customers are facing, the creation of the key message house, and the action plan of the strategy will be natural for the teams to collaborate.
oTMS
SAP
HCL Technologies
SAP
Oracle
Beijing University of Astronautics and Aeronautics
Beijing University of Astronautics and Aeronautics