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Sina

Industry

Marketing

FUNCTION

Entrepreneurship

  • Experience
  • Testimonials

General Summary:

Sina is an accomplished entrepreneur and business leader specializing in the technology, digital marketing, and design industries. Information about his total years of working experience is not available. He has primarily worked in Shanghai, China, where he has founded and led successful businesses. Sina's roles have included positions such as CEO, founder, and consultant. His professional activities involve building businesses, mentoring entrepreneurs, and consulting for leading design companies. Notable achievements include serving as the President of the Entrepreneurs’ Organization in Shanghai, where he mentors and coaches entrepreneurs to help them grow their businesses. He is recognized for founding two successful companies—Pullpath and ADVOCACY—that have significantly contributed to customer engagement strategies and technological innovation.

Previous Experience:

Currently, Sina is the CEO of Pullpath, a company that utilizes mobile and cloud technology to generate customer experience feedback via WeChat. Pullpath analyzes this feedback and delivers actionable insights across organizations, enhancing customer engagement and satisfaction. Prior to establishing Pullpath, Sina founded ADVOCACY, an award-winning engagement company powered by technology and grounded in psychology. At ADVOCACY, he was responsible for developing innovative strategies to foster deeper connections between organizations and their audiences. Additionally, Sina leverages his extensive knowledge of digital marketing and design to consult for leading design companies, including IDEO. Specific examples of his business achievements include building platforms that enhance customer feedback mechanisms and implementing strategies that improve organizational performance and customer relations.

Leadership Style:

Sina is described by his coachees as "the quintessential entrepreneur—endlessly optimistic, open-minded, generous, and focused." His leadership style is characterized by high energy, commitment, and a strong focus on empowering others. As President of the Entrepreneurs’ Organization in Shanghai, he serves as a mentor and coach to many entrepreneurs, leveraging his experience to help them grow their businesses. His strengths in business and management include team building, fostering collaboration, and driving innovation. Sina believes in empowering organizations to connect more deeply with their "tribes," indicating a leadership approach that values community building and customer engagement. He brings a combination of optimism and strategic thinking to his roles, inspiring others to achieve their goals.

Education:

Information not available.

Personal Information:

In his personal life, Sina enjoys spending time with his wife, daughter, and cats in Shanghai. He is a practicing martial arts expert in Muay Thai kickboxing, demonstrating discipline and dedication outside of his professional endeavors. When relaxing with friends, Sina appreciates fine tequila, indicating an enjoyment of socializing and cultural experiences.

Languages

English, English - North American

Industry

Marketing

Functional

Entrepreneurship, Digital Marketing, Strategy

Read More

  • Working History

  • Present

    Entrepreneurs’ Organization

  • Entrepreneur In Residence

    Chinaccelerator

  • CEO

    Pullpath

  • Professor of Marketing

    Fudan University

  • Education History

  • Design Thinking, Presence

    THNK School of Creative Leadership & Innovation

  • BA, Cultural Anthropology and Philosophy

    UC Santa Barbara

Tools

Engagement Activities
  • #tools
  • # engagementactivities

Success Story

Accelerating On-Boarding
  • #Success Story
  • #On-board
  • #Manager
  • #Supply Chain
  • #Goals
  • #Strategic
  • #Relationships
  • #KPI